Fractional CMO and Strategic Marketing Execution for High-Growth B2B & B2C Brands.
Whether you need deep partnership or just a short-term lift, start here.
Fractional CMO strategy for when you need executive clarity, not overhead
Get strategic clarity, marketing leadership, and execution that aligns your team with business goals. As a dual citizen and economist (BSc) specialising in monetary modelling, I provide more than just 'marketing trends' - I build GTM strategies rooted in economic reality to navigate fluctuating markets with precision.
On-demand marketing services
When you're under-resourced or overstretched, I bring clarity, consistency, and hands-on execution to your projects and campaigns, so nothing slips through the cracks.
Need a strategic partner inside your agency?
I partner with brand, creative, and digital agencies as an embedded strategist, bringing CMO-level thinking to your pitches, campaigns, and client growth work.
Testimonials
"Ela is a powerhouse. Her big-picture thinking combined with detailed analysis transformed how we engage with our audience. Her expertise helped us formalise reporting and finally measure ROI effectively. I can't recommend Ela highly enough."
Nathan Donaldson
"Ela's strategic expertise and attention to detail were invaluable in our work for Greater Wellington Regional Council and NZTA. She's always first on my list for anything digital strategy-related."
Damian Sligo-Green
"Ela combines operational and managerial excellence with a futurist vision. She adapts to any challenge with skill and insight. Every professional should have the chance to work with her.
Harun Unlusoy
Not sure what you need?
Book a 15-min clarity call. I’ll help you figure out what’s best for where you’re at.